BBC - How to Win an Election - 2010 - A Panorama Guide

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BBC - How to Win an Election - 2010 - A Panorama Guide
BBC4 - 29 March 2010

In the 1950s, politicians cared little for what Churchill called the idiots lantern. Now television is central to a political leaders image and his chances of winning an election.

This is the story of how politicians abandoned the soapbox for the studio - from the early performances of the two Harolds, Macmillan and Wilson, through the TV campaigns of Margaret Thatcher to the spin-doctored presentation of Tony Blair. Has television finally reduced our politicians to actors spouting soundbites?

With six decades of fascinating archive from television's longest running current affairs programme - Panorama - this is the story of how television has changed British politics.

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BBC - How to Win an Election - 2010 - A Panorama Guide