Designing and Conducting Survey Research: A Comprehensive Guide (4th Edition) 2014 by Louis Rea & Richard Parker [Dr.Soc]seeders: 18
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Designing and Conducting Survey Research: A Comprehensive Guide (4th Edition) 2014 by Louis Rea & Richard Parker [Dr.Soc] (Size: 4.56 MB)
Description Designing and Conducting Survey Research: A Comprehensive Guide (4th Edition) Author: Louis M. Rea, Richard A. Parker Paperback: 360 pages Publisher: Jossey-Bass; 4 edition (September 9, 2014) Language: English ISBN-10: 1118767039 ISBN-13: 978-1118767030 Format: PDF  Summary: Designing and Conducting Survey Research: A Comprehensive Guide Fourth Edition is the industry standard resource that covers all major components of the survey process, updated to include new data analysis techniques and SPSS procedures with sample data sets online. The book offers practical, actionable guidance on constructing the instrument, administrating the process, and analyzing and reporting the results, providing extensive examples and worksheets that demonstrate the appropriate use of survey and data techniques. By clarifying complex statistical concepts and modern analysis methods, this guide enables readers to conduct a survey research project from initial focus concept to the final report. Public and nonprofit managers with survey research responsibilities need to stay up-to-date on the latest methods, techniques, and best practices for optimal data collection, analysis, and reporting. Designing and Conducting Survey Research is a complete resource, answering the "what", "why", and "how" every step of the way, and providing the latest information about technological advancements in data analysis. The updated fourth edition contains step-by-step SPSS data entry and analysis procedures, as well as SPSS examples throughout the text, using real data sets from real-world studies. Other new information includes topics like: Nonresponse error/bias Ethical concerns and special populations Cell phone samples in telephone surveys Subsample screening and complex skip patterns The fourth edition also contains new information on the growing importance of focus groups, and places a special emphasis on data quality including size and variability. Those who employ survey research methods will find that Designing and Conducting Survey Research contains all the information needed to better design, conduct, and analyze a more effective survey. [Amazon] Seed, Share, Gain knowledge || Don't forget to give thumbs up For any problem with my uploads or trouble with downloading, please PM me. Thanks. Sharing Widget |