Go Logo! A Handbook to the Art of Global Branding: 12 Keys to Creating Successful Global Brands - PDF - [alotofthings]seeders: 2
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Go Logo! A Handbook to the Art of Global Branding: 12 Keys to Creating Successful Global Brands - PDF - [alotofthings] (Size: 102.29 MB)
DescriptionIf you appreciate this torrent, please give it a thumbs up! To all who have taken time to give a thumbs up on any of my torrents... THANK YOU! Thank you to all those helping to seed previous uploads (the true heroes of Kickass Torrents!) Thank you in advance for all those who will help seed this one as well. BEFORE REQUESTING A RESEED PLEASE DOWNLOAD THE TORRENT AND WAIT 5 MINUTES. MANY TORRENTS HAVE ERRONEOUS SEED INFORMATION, SHOWING -0- WHEN THERE ARE MANY SEEDERS. Unique among branding or creative guideline books, this book examines the enormous influence of both “commercial persuasion” and “societal persuasion” branding—and looks closely at the crucial role creative brand warriors play in building and sustaining winning designs. A primary focus is on exploring what it takes to be a successful creative in the global branding wars as defined by the 12 branding determinants. Global brands, such as Starbucks, Google, Burger King, Delta Airlines, and more, demonstrate the unique traits that make them successful brands. Hardcover: 208 pages Publisher: Rockport Publishers; Hardcover w/jacket edition (March 1, 2010) Language: English ISBN-10: 1592535178 ISBN-13: 978-1592535170 Sharing Widget |