Harvard Business Review - 2014-03 Mar.pdf

Harvard Business Review - March 2014

132 Pages | PDF | English | 16 MB

Harvard Business Review publishes new and authoritative ideas for improving the practice of management. Written by leading business thinkers and executives, HBR gives readers a first look at cutting-edge ideas and their real-world applications in areas like strategy, leadership, marketing, team management, and professional development. Each monthly issue presents groundbreaking research, analysis of the forces shaping the business agenda, and proven best practices designed to help individuals and organizations lead, manage, and compete more effectively and with greater purpose. The March 2014 issue contains a Spotlight section entitled "Thriving at the Top." This issue features the following articles: "Kering's CEO on Finding the Elusive Formula for Growing Acquired Brands," "Choosing the Right Customer," "An Anthropologist Walks into a Bar...," "Tiebreaker Selling," "The Boardroom's Quiet Revolution," "Why China Can't Innovate," "Who Can You Trust?" "HBR Case Study: When the Twitterverse Turns on You," and "Life's Work: John Cleese."