[Process Type Foundry] Locator Super Pack $299.00

Locator

Originally started as a series of sketches for the University of Minnesota Design Institute’s ‘Typeface: Twin Cities’ competition, the typeface Locator was created for designers requiring a sans serif for text and display work. A range of six weights with italics for each are marked by an emphasis on horizontal movement, limited detail and refined presence.


As part of the original brief, Locator was intended to work equally well for text and display. Knowing the lowercase would cover the bulk of the text work, special attention has been given to the capitals for display and titling work. To extend Locator’s range even further, a companion set of display capitals – Locator Display – was designed later.

The ‘Typeface: Twin Cities’ project was later documented by Deborah Littlejohn in the book Metro Letters. Portions of the book are set in Locator.










Locator Display

Picking up where Locator left off, Locator Display is a family whose name tells all: these are fonts for larger sizes. During the development of Locator it became obvious the sketches leftover from editing were something of a typeface in their own right, so the these were developed to cover ground that Locator couldn’t. The result is a family of six capital fonts that function on their own as contemporary display fonts or as rich headline companions to the standard Locator.


Since Locator Display was developed from sketches of Locator, a core set of structural DNA is shared between the two families. As a result, the stroke weight and cap height between the six weights of Locator and Locator Display are identical, allowing for easy font pairing between families