SPRINGER SOCIAL ENTREPRENEURSHIP AND SOCIAL BUSINESS 2012 RETAIL EBOOK-kE

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Description

TITLE: SOCIAL ENTREPRENEURSHIP AND SOCIAL BUSINESS: AN

INTRODUCTION AND DISCUSSION WITH CASE STUDIES

PUBLISHER: SPRINGER LANGUAGE: ENGLISH

LINK: http://is.gd/pG9eS7 RELEASE TYPE: RETAIL

FORMAT: PDF RELEASE DATE: 2014.04.14

ISBN: 9783834970930 STORE DATE: 2012

SAVED.MONEY: 28 EURO DISKCOUNT: 01 x 05MB

AUTHOR: VOLKMANN, CHRISTINE K., TOKARSKI, KIM

OLIVER, ERNST, KATI (EDS.)



BOOK



This compilation offers students a comprehensive overview of the

field of social

entrepreneurship. Leading European researchers and lecturers such

as Ann-Kristin

Achleitner, Markus Beckmann, Heather Cameron, Pascal Dey, Andreas

Heinecke

Benjamin Huybrechts, Alex Nicholls, Johanna Mair, Susan Mueller

and Chris Steyaert

have contributed to this textbook



Content

The Field: Background, Characteristics, Definitions, Drivers

Challenges

The People: Personality of Social Entrepreneurs, Human Resource

Management

Volunteer Motivation, Collaborations and Partnerships

The Business: Business Models, Marketing, Financing

Performance Measurement

Scaling Strategies

The Market: Social Entrepreneurship in the Market System

Impact, Critical Reflections



Target Groups

Students and lecturers of Business and Economics, in particular

those with a focus

on social entrepreneurship in Master of Science, Bachelor and MBA

programs

Social entrepreneurs and organizations supporting social

entrepreneurs



Editors

Prof. Dr. Christine K. Volkmann is head of the Chair of

Entrepreneurship and Economic

Development at the Schumpeter School of Business and Economics

University

of Wuppertal, Germany, and holds the UNESCO Chair of

Entrepreneurship

and Intercultural Management

Prof. Dr. Kim Oliver Tokarski is a Professor of Business

Management and Entrepreneurship

as well as head of the Competence Centre on Corporate

Business

Development at the Bern University of Applied Sciences

Switzerland

Dr. Kati Ernst is a management consultant based in Berlin

Germany




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