Winston Fletcher - Advertising; A Very Short Introduction (Very Short Introductions #234) (pdf)seeders: 26
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Winston Fletcher - Advertising; A Very Short Introduction (Very Short Introductions #234) (pdf) (Size: 2.26 MB)
Description Advertising is riddled with myths & misunderstandings. It is believed to be both immensely powerful yet immensely wasteful, to increase economic prosperity & to be morally questionable. Neither its historic origins nor its modern operations are well understood. This introduction will tell the truth about how advertising works. ISBN13: 9780199568925 Genre: Business Sharing Widget |