Zero to 100,000 Social Media Tips and Tricks for Small Businesses by Sarah Jayne Gratton, Dean A. Gratton

Close your eyes. Now, envision 100,000 people who are passionate about you, your business, and your brand! We’re talking about people who buy your stuff, and then tell their friends how incredibly great you are—without being paid to do it. People who follow your every move, look to you for guidance, and can’t wait to hear what you’re up to next.