creativeLIVE - Porter Gale - Building Your Brand

Instructor: Porter Gale
School: Business
Date: 3 Day Workshop (March 27-29th, 2013)

Every successful business needs to have a clear brand message. It must understand its ideal customers and employ a team that consistently finds a way to stand out amongst the crowd.

Porter Gale, highly esteemed consultant and former VP of marketing for Virgin America is teaming up with creativeLIVE to teach you everything you need to know to take that business idea in your mind all the way to the front pages of major publications. This course condenses 20 years of knowledge in areas such as creative development, social media, email marketing and PR and delivers it all in concise, easy to follow steps. During this course, Porter will teach you how to name your company, what to think about when creating a corporate culture, how to master marketing, and more. She’ll share the stage with entrepreneurs from some of the world’s most innovative brands, like Virgin America, Dollar Shave Club, and Hint Water.

This 3-day workshop is a one-of-a-kind event, filled with interviews, case histories, resource lists, how-to tips, and more. Don’t miss it!